In the first few week you will be able to use a shopping bag to tote the donations. After a few weeks you'll need easy access to a car or truck to collect the donations. |
Welcome.
Step One: Build your community while collecting donations for the Pima Animal Care Center. Rescued Critters Food Drive is a weekly food donation “collection” program
where you visit your neighbors on Sunday between the hours of 11:30 am and 5 pm
to collect food and donations for rescued pets.
SPECIAL NOTE: When told the Rescued Critters Food Drive process of knocking
on doors, many people think the idea is wonderful, but they want their
neighbors to do the work and drop the food off at their house or the local
library. A few have even sent around flyers to their neighbors and got some
response, but nothing happened beyond the second week. This is America and you
can do anything you want.
If you are truly
looking to be successful with your Rescued
Critters Food Drive and want the respect
and admiration of your neighbors, please go to Step Two.
Step Two: Think customer service. Each one of your neighbors is your customer. You ask them to participate in your personal community service program by donating pet food, pet supplies and cash/checks each Sunday. In return, you promise to help them perform their community service by stopping by their homes to pick up their donations for delivery to the Pima Animal Care Center. It’s a fine bargain and everyone wins. The value added is you and your neighbors are building your neighborhood back into a functioning, cohesive community.
Step Three: There are 6 collateral material pieces to help you manage the program.
Fact Sheet – This is a flyer that contains a brief explanation of your personal community service program and the need for pet food and pet supplies for the Pima Animal Care Center. It also lists contact information for both you and the Pima Animal Care Center.
Step Three: There are 6 collateral material pieces to help you manage the program.
Fact Sheet – This is a flyer that contains a brief explanation of your personal community service program and the need for pet food and pet supplies for the Pima Animal Care Center. It also lists contact information for both you and the Pima Animal Care Center.
Front Page of Flyer. Click to view larger. |
Back Page of Flyer. Click to view larger. |
Sign Up Sheet – It is best to just write down first
names only, the house address and an email address if possible. People are
somewhat resistant to giving out personal information so take as little as
possible.
Just ask for first name, address and email address. Click to view larger. |
Thank You Card – Every time you pick up a donation you
leave a Thank You Card to tell your neighbor you were the one who took the donation.
Hand the Thank You Card to your
neighbor if he or she gives you the donation personally. This activity creates
a bond. When the donation is present outside the home, place the Thank You Card first before picking up
the donation. If you don’t follow this order, you will often forget to leave
the Thank You Card in the excitement
of picking up the donation.
Give your participant one Thank You Card with each donation. Click to view larger. |
Sorry We Missed You Card – This card is left if there is no one
home and there is no donation on the porch. It is very important to leave this
card because the next week you will probably receive twice the normal donation.
Guilt is wonderful...sometimes and this is one of those times.
Give your participant one Sorry Card when he or she missed a donation. Click to view larger. |
Business Card – As your program expands and you are willing to speak to other community groups about Rescued Critters Food Drive, you will need a business card.
Print on home computer on glossy photo paper and hand trim.Click to view larger. |
Quarterly Report - Besides being your customers, your neighbors are your investors, too, and they want to see a return on their Rescued Critters Food Drive investment just as they expect to see a return on their financial investments. This report will help keep your neighbors committed to your personal community service project.
Quarterly Report to be handed to all participants. Click to view larger. |
Step Four: Customize your Rescued Critters Food Drive collateral material.
Please contact pnorback@cox.net to receive Word Documents. When they arrive, open each to add your name and contact information. If you are not familiar with the Draw feature in Word, find someone who knows Word and is available to give you a quick lesson. Within a few minutes you will be able to make all of the changes easily.
Print 15 or so Fact Sheets on a color printer. The Fact Sheet is actually 8 ½” x 5 ½” and double sided. It is suggested you use a heavier, 8 ½” x 11” stock, say 28 lb., to print the document and cut it in half. Make sure when you print the second side, the paper is put back in the printer properly so the print will be right side up on the back page.. Cut the printed pages in half.
Print 6 – 8 pages of the Thank You Card. You can use scissors to cut up these cards or a small paper cutter. Since Rescued Critters Food Drive is a long-term program it may be wise to invest in a paper cutter.
Print 4 – 5 pages of the Sorry I Missed You Card. Use the paper cutter on these, too.
Print 2 copies of the Weekly Food Drive Sign Up Sheet form. Print more when needed. Also, a clipboard will come in handy when filling out this form on a neighbor’s porch.
Step Five: Call on your neighbors.
This is a slow growth program. Plan on visiting 10 or so new neighbors each Sunday. In other words, visit 10 the first Sunday. Visit those 10 the next Sunday plus 10 new neighbors and so on. It may take you 8 or more Sundays to get around your whole neighborhood. If you are methodical in your approach to Rescued Critters Food Drive, you won’t burn out trying to do things all at once. In addition, your neighbors will be impressed with how you are sticking to the program and that you are a person of your word.
On your first Sunday there is no need to be nervous because you should only call on neighbors you know best. They are going to be very receptive to your personal community service program.
Walk to the neighbor’s front door. Ring the bell or knock and then step back a few paces. This is especially important for neighbors you don’t know. With you standing far away from the door, they won’t hesitate to
open it.
Tell them you are a neighbor and state your address. If you walk your dog in the neighborhood be sure to have a picture of your dog on your clipboard and tell your neighbor you are the one who walks this dog, pointing to the picture. In most cases they will recognize the dog and smile.
Now tell them you are collecting donations for the Pima Animal Care Center. It is your personal community service program and it is in response to the great need of the Pima Animal Care Center. Hand them the flyer and explain the process. They leave a donation on their porch which you will pick up. At the same time, you will leave the Thank You Card to tell them you are the one who took the donation. Then ask, “Would you like to participate?” Do not use the word commit. That’s too strong.
Take their first name only and the house address. Tell them you are going to communicate with them weekly by email and you would like their email address if they don’t mind. You will get more email address after you pass out the first quarterly report on how much pet food and supplies the neighborhood donated.
Step Six: When the donation is not on the porch.
Many neighbors will participate but they will forget to put out the donation or they don’t feel like putting the donation on the porch. Just knock on the door and say hello. Only a few will tell you that they haven’t gone to the market this week, etc. Be super friendly and say you will be back next Sunday. Most of the time they have their donation ready the next Sunday, because they don’t want to look bad in the eyes of a super friendly person who is trying to do some good.
Step Seven: Communicate … Communicate … Communicate. As stated above, besides being your customers, your neighbors are also your investors. They are donating and they want to know what happens to that donation and how that donation affects the Rescued Critters Food Drive program. The more they are kept in the loop, the longer they will participate in your Rescued Critters Food Drive.
Before or after photographing the weekly donations, weigh the food.
Show a photo of each Sunday's collection in your blog. Or just keep a photo record of your participants donations. Click to view larger. |
A digital scale will help, but in the beginning, you can use the weight listed on the packages. You will fill out a Pima Animal Care Center In-Kind Donation Form when you deliver your donation. You may ask for copies of this form to fill out at home. This saves time when delivering your weekly donation.
Ask for copies of the In-Kind donation form at your first donation drop off. It will be easier to make out this form at home. Click to view larger. |
The photos of the donation will be used weekly in the emails to your neighbors in addition to the weekly collection tallies. It is suggested you visit RescuedCrittersFoodDrive.blogspot.com and review weeks 1 – 7. Initially these posts start out as emails first and then are turned into blog copy. You can do the same.
Step Eight: The all-important quarterly report.
A template for the quarterly report is also available to you. All you have to do is insert your own collection figures. Each quarter you should provide a printed copy of this report to each of your participating neighbors. They will appreciate receiving the report and learning how their investment in Rescued Critters Food Drive is performing. Also, this report is a very important communications tool for those who don’t have email.
Rescued Critters Food Drive is a very simple community service program that not only collects food and supplies for rescued pets but helps foster good citizenship and neighborhood involvement.
Have Fun and Good Luck!
Peter
Contact:
Peter G. Norback
(520) 248-3694
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